Launching a startup is thrilling but it can also feel lonely, especially if you’re starting without a ready-made network. The good news? Even if you don’t know a soul in your industry, you can build powerful connections from the ground up. Here’s how to go from zero to network, one authentic conversation at a time.
Step 1: Start with Your Story
People connect with people, not just business ideas. Get clear on your “why”: what inspired you to start, what problem you’re solving, and what makes your journey unique. Practice sharing your story with friends, family, or even in front of the mirror. Authenticity attracts allies.
Step 2: Map Your Existing Connections
You likely have more connections than you think! Make a list of everyone you know—friends, classmates, past colleagues, even neighbors—and note who might introduce you to someone in your target industry. Don’t be afraid to ask: “Do you know anyone who…?”
Step 3: Show Up—Everywhere
Attend local meetups, industry events, workshops, and startup gatherings. If you’re short on budget, look for free webinars, online summits, and virtual networking sessions. The goal isn’t to collect business cards, but to start real conversations. Remember: every big network starts with one hello.
Step 4: Leverage Online Communities
Join LinkedIn and Facebook groups, startup forums, Slack channels, and local entrepreneur networks. Introduce yourself, share your journey, and ask thoughtful questions. Give before you get—offer advice, resources, or encouragement to others.
Step 5: Reach Out with Purpose
Don’t wait for others to come to you. Identify people you admire—founders, mentors, investors, or peers—and send a brief, genuine message. Reference something specific you appreciate about their work, and ask one clear question. Keep it short and respectful of their time.
Step 6: Master the Follow-Up
After every event or introduction, follow up within 48 hours. Mention something memorable from your conversation, and suggest a next step (“Would you like to grab a coffee and swap stories?”). Consistent, thoughtful follow-up is where real relationships are built.
Step 7: Give Before You Ask
Networking isn’t about what you can get: it’s about what you can give. Share useful articles, make introductions, or simply cheer others on. Generosity is magnetic, and people remember those who help them without expecting anything in return.
Step 8: Build Your Own Community
If you can’t find the right group, create one! Start a monthly founder’s breakfast, a virtual mastermind, or a WhatsApp group for local entrepreneurs. Being the connector sets you apart and draws others to you.
Step 9: Embrace the Awkward Moments
It’s normal to feel nervous or out of place at first. Instead of aiming for perfection, focus on progress. Every “awkward” chat is practice for the next. Remember: most people appreciate someone who’s genuine, even if they’re a bit unsure.
Step 10: Celebrate Every Win
Did you introduce yourself to someone new? Land your first coffee chat? Get invited to a group? Celebrate it! Building a network is a journey, not a sprint. Keep a journal of your small wins—they add up to big results.
Signature Phrases for New Networkers
- “I’m new to the startup world and eager to learn. What advice do you have?”
- “I loved your perspective on [topic]: would you be open to a quick chat?”
- “Is there anyone you think I should meet as I get started?”
- “How can I support you or your work?”
Final Encouragement: Your Network Starts with You
You don’t need a famous last name or a stack of business cards to build a thriving network. All you need is curiosity, courage, and the willingness to show up: again and again. Every connection you make is a step closer to your goals.
Ready for more practical tips, inspiration, and real-world stories? Sign up for The Networker’s Newsletter and get fresh networking strategies delivered straight to your inbox. Your community is waiting… one conversation at a time!
Article by Elsie Borms –
Founder of The Networker,
Director of Global Woman Club Brussels
www.the-networker.com
